Yuncheng cultural products shine at Shenzhen cultural fair

Yuncheng in Shanxi province showcased over 100 unique cultural products at the 22nd China (Shenzhen) International Cultural Industries Fair that concluded on May 25. This highlighted the city's rich historical heritage and the dynamic development of its cultural industries through innovative combinations like "intangible heritage + technology" and "tradition + modernity".

Performers from Yuncheng University present the dance drama Yongle Weiyang. [Photo provided to goshanxi.com.cn]

Upon entering the Shanxi Pavilion, visitors were quickly captivated by a performance from the Yuncheng University troupe. They presented a segment from the dance drama Yongle Weiyang, which transformed the artistic essence of the 700-year-old Yongle Palace murals into a lively stage show. 

The dance drama Yongle Weiyang is staged at the Shanxi Pavilion. [Photo provided to goshanxi.com.cn]

In the digital display area, a three-fold vertical screen interacted with a floor screen to vividly present dynamic digital content from Yongle Palace's Chaoyuan Tu. The mural's celestial figures appeared in a stunning naked-eye 3D visual effect, breathing new life into this millennium-old example of local cultural heritage.

In the exhibition area, two major regional cultural icons, "Guan Gong" and "Lake Salt", were prominently featured, attracting numerous visitors. 

Jishan Guan Gong-themed inlaid mother-of-pearl lacquerware is showcased. [Photo provided to goshanxi.com.cn]

Additionally, several enterprises representing Shanxi's traditional arts and crafts participated in the fair. Companies like Shanxi Ruilai Craft Co and Jishan Yulong Arts and Crafts Factory showcased over 100 exquisite pieces, creating a dazzling gallery of intangible cultural heritage.

Leveraging this cultural fair as an opportunity, Yuncheng aims to foster deeper exchanges and mutual learning in culture, tourism, creative industries, and intangible heritage with the Guangdong-Hong Kong-Macao Greater Bay Area.

Yuncheng's 100-plus unique cultural products shine at the fair. [Photo provided to goshanxi.com.cn]